YourKaya
More Collagen
Range extension
concept

I had a chance to make design concept proposals for extending product range for a well know Polish beauty brand YourKaya. The task was to create a design that would be placed on the pouch and would be in line with existing products (and exiting design). In my design I have kept all the characteristic of More Collagen product line, and I have chosen the color which could fit with Lavender flavour, be contrasting enough  to be different form other products from the range, and fit the color scheme. I played around with composition (the one on the pouch is slightly longer).Additionally, to the packaging design I always like to create Key visuals, to show packaging in action. Here I decided to create something that YourKaya brand could easily use in their assets (consistency is key in designing for existing brand). This project was not a revolution, but I had a lot of fun with it